SMS Text Marketing for Retail Stores

by Michael Armstrong

Get your Retail Marketing Plan in Gear and Start Using SMS Marketing Strategies

Retail Marketing PlanMobile marketing is changing the way that retailers interact with their customers. It has fundamentally altered their relationship. Retail marketing plans in general are moving away from the mass bombardment with generalized information and toward more personalized, one-on-one interactions that only SMS Text Message Marketing can provide.

Retail SMS text message marketing, in particular, is helping retailers engage with customers in ways that simply are not possible with traditional media. Read on to find out why mobile marketing is so effective and how retailers can use text message marketing effectively within their overall mobile marketing strategy.

SMS Mobile Marketing for Retailers: Hitting Moving Targets

That is exactly what customers have become, thanks to the advent of mobile technology – moving targets. Television ads can only reach those watching television. E-mail marketing can only reach those who read their e-mails. Posters, billboards, and other signage require customers to be in a certain place to have any effect whatsoever. Not so with mobile marketing.

When your customers leave their homes, they bring a few things with them, and one of those things is certainly their mobile phone. They’re more likely to leave home without their wallet than their phone. In today’s mobile world, those phones are the only guaranteed way to reach these customers.

SMS Training Course for Retail Free

Retailers Need a Multifaceted SMS Mobile Marketing Strategy

Any mobile marketing strategy worth the money it costs must incorporate, at the very least, the three fundamental mobile marketing tools: text message marketing, a mobile app, and a mobile website. Each of these elements has its own unique purpose and benefits, and each is an integral part of a complete retail mobile marketing strategy.

Text Message Marketing for Retailers: Build Customer Loyalty

Within a complete mobile marketing strategy, a retailer’s most powerful tool for building a core group of loyal customers is certainly text message marketing. Here’s why:

A Primary Activity – mobile phones are used for texting more than regular phone calls

Guaranteed to be Read – a text message is almost 100% guaranteed to be read, and their length is perfect for the short attention spans of mobile customers

Text Message Marketing for Retailers: The Mobile VIP Club

The best way to create a large list of mobile numbers for your text message marketing initiative is to offer exclusive deals and to create the sense those customers who sign up for your text message list will be treated like VIP members who are the first to hear about sales, specials, and receive unique mobile coupons.

Tatango: The Retailer’s Text Message Marketing Solution

When retailers are looking for a text message marketing company to get their campaign rolling, sitting at the top of the list is Tatango. See their website for their feature-filled packages and pricing options that fit any budget.


Retail Text Message Marketing is taking off in popularity.  Does your Retail Business Plan include Mobile?  All retailers need to implement a retail mobile marketing strategy including:

  • Retail Mobile Text Marketing
  • Retail Mobile Apps
  • Mobile Optimized Websites
  • Mobile Advertising

There are a large number of text message marketing companies for retailers, but before you decide on a retail business plan, Sign up for our FREE mobile marketing training course below.

There is very little doubt that mobile marketing is the new future of retail marketing.  As a retail store owner, you need to start to learn more about how these new retail mobile marketing strategies will help your business. 

  • Are you looking into creating a mobile website for your retail store
  • Are you considering retail mobile apps development?
  • Do you belive that you can take advantage of advertising on mobile phones?
  • Do you belive that builk SMS marketing is right for your retail store?

Take your retail business plan to the next level and include text marketing strategies!


Take advantage of our FREE RETAIL MOBILE MARKETING TRAINING VIDEOS and Sign up Below!

 Free Retail Text Marketing Training Course

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